Chatbots provide an easy, automated way for you to connect and monetise customers and delegates for a fraction of the cost of a customer services team.
With the advance of AI, it’s not uncommon to see chatbots popping up on websites for all kinds of businesses, and there are several ways these nifty bits of tech can be of use to help event professionals.
Chatbots can offer immediate assistance and support to event attendees, sponsors, or vendors at any time of the day, providing instant answers to frequently asked questions and can even offer guidance for some concerns expressed. This can be done much more efficiently than using your team to respond to queries, as chatbots can handle multiple conversations simultaneously.
This is particularly beneficial during busy periods such as event registration or when dealing with high numbers of delegates for large-scale events.
This service can also be used to generate profit, as chatbots can collect valuable data from delegates, including contact information, preferences, and feedback. This data can be used for lead generation, post-event marketing, and improving future event planning. It’s also possible to automate surveys and feedback collection, making it easier to gather delegate insights.
There are many services available for event profs, here are just a few:
Chatbot.com
The great thing about this chatbot service is that it’s beginner friendly and doesn’t require any coding. The interface is very intuitive; simply drag and drop the responses you’d like to popular inputs and frequently asked questions, creating a network of options. Choose from multiple bot response formats and actions to create engaging chatbot experiences. The service is available from as little as £52 per month and can be trialled for two weeks to see if it’s a fit for your business.
Chatbot.com
Intercom
This chatbot is powered by AI: GPT4 specifically. The beauty of this is that it doesn’t require you to set responses, and so is ready to jump into action immediately. Of course, as an AI, there are some queries it can’t quite help with, but it can seamlessly pass on complex questions directly to your human support team.
Intercom.com
Zowie
If you’re running a business which operates in several countries, Zowie is the chatbot for you. It operates in 40 different languages and can be set up in a matter of minutes. Simply paste the address of your FAQ page, and the programme’s AI will automatically create a fully functioning customer service chatbot personalised to your business.
Getzowie.com