A recent event at Jodrell Bank shows us how to use a venue’s unique selling points to elevate an event.
Creating a memorable event requires more than just impeccable planning and execution; it calls for a unique setting that captivates and inspires. Hosting any corporate event at a unique venue provides an unparalleled opportunity to create impactful experiences. By integrating the venue’s unique characteristics into the event theme and ensuring the catering and atmosphere align with the overall concept, you can elevate your event beyond the ordinary to ensure your event is truly unforgettable.
Nestled in the heart of Cheshire, Jodrell Bank stands as a beacon of scientific discovery and a prime location for special events. After major investment in 2022, Jodrell now offers a full-service corporate offer, attracting world- famous businesses from across the world.
Using an extraordinary location
The foundation of a standout event begins with the venue. Opt for a location with inherent uniqueness, whether that be its history, architecture, captivating decor or calming natural surroundings. Set the stage for an exceptional experience and do your research about your venue. Consider places that offer more than just a space; seek venues that evoke curiosity and wonder in your clients.
Famous as the home of the UK’s largest radio telescope, Jodrell is synonymous with new scientific discoveries; so the venue was handpicked to be the host of the ‘Time is Running Out’ Exhibition, a poignant display about climate, CSR (corporate social responsibility), and environmental awareness
by the Institution of Civil Engineers. The goal was to blend these themes with the venue’s astronomical significance to create an event that would be both impactful and memorable.
Creating an inspiring theme
Harnessing the venue’s distinctive features created an inspiring event theme. For the exhibition, interactive pods and mechanical interactives were brought in to educate attendees on climate change and civil engineering. This interactive aspect not only aligned with the event’s theme, but also related to the impressive backdrop of the 292ft Lovell Telescope – built by leading British engineer Sir Henry Charles Husband.
Out of this world catering
Of course, creative catering plays a crucial role in reinforcing the event’s theme. For this event Jodrell created a space-themed afternoon tea, the menu featured galaxy- themed pastries, star-shaped sandwiches, and cosmic cocktails served in scientific test- tubes! Each item was creatively named and presented, adding a fun and immersive twist that delighted guests.
Building the atmosphere
Dramatic lighting and sound are powerful tools in transforming a venue by engaging the senses of your clients. Jodrell Bank has a unique nine-projector curved space dome which can transport guests into a virtual reality with 3D immersive experience, surround sound, and VR headsets.